After a bit of news in the morning of entry of activist investors into the stock, McDonald's is up sharply in early trading. However, the 200 DMA looms, where the stock failed in the last attempt to recover from the sell-off. Just as I've said for other stocks - a stock can't and is not in an uptrend/bull market if it's below it's 200 DMA. So, until MCD gets above the red line- it's still held by the bears. However, the stock is right at that 200 DMA - on a Friday session - if it can get above it - that would be bullish.